Tamoco, the leader in geospatial powered intelligence, has announced that its Smart Visitation Data is instantly accessible to Bloomberg Data License customers via the Bloomberg Enterprise Access Point.
Customers will be able to access Tamoco’s verified and filtered visitation data as part of Bloomberg’s Alternative Data catalog, providing a complete view into footfall and visits from a pool of over 200m devices.
This dataset covers over 5,068 brands across 402 categories in the US, dating back to January 2019, enabling powerful filtering criteria for unique insights into venue visitation.
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Tamoco’s Smart Visitation Data enables powerful insights into changing visitation trends, analysis into brand and stock performance, and the ability to compare current visitation to historical trends.
Leveraging these datasets through the Bloomberg Enterprise Access Point allows Bloomberg Data License clients to easily integrate high-value geospatial visitation data in context within their analytics and workflows, to more accurately connect the offline world to online studies of trends and patterns.
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To make the data easy to use, Tamoco’s Smart Visitation Data incorporates the Global Legal Entity Identifier System and associates brands to their corresponding Legal Entity Identifier (LEI) allowing organizations to link Tamoco’s Points of Interests to corporate identities.
“We’ve been very impressed with what initial uses of this dataset have been able to achieve,” said Sam Amrani, Founder & CEO of Tamoco. “We’re confident that making it available through the Bloomberg Enterprise Access Point will facilitate even smarter use cases across multiple industries as the word aims to recover from the impact to businesses over the past few years.”