Catch the latest from the world of salestech, from Outreach.io’s latest integrations to the launch of new AI agents powering the modern day B2B sales cycle:
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SalesTech Quote-of-the-Week!
When it comes to sustainable competitive moats, UX and context are existential differentiators. I’ve watched UX become the silent dealmaker across every buying journey—from PLG startups to enterprise behemoths. G2 reviews, sales conversations, renewal rates—they all converge on one truth: experience is the new product. And in the AI era, we’re witnessing a radical UX transformation. We’re moving from static, “figure it out yourself” interfaces to dynamic, contextual, proactive interactions that anticipate user needs before they even articulate them.
Top SalesTech News of the Week: 24th March to 28th March 2025
- Outreach Announces Integration with Zoom Mail to Enhance Customer Communications
- ChannelSight.AI Launches Next-Generation AI Platform to Supercharge eCommerce Sales and Market Insights
- Forethought Introduces Voice, Becoming the First Complete Agentic AI Platform Across All CX Channels
- 98% of Contact Centers Are Using AI, and 61% Are Experiencing More Difficult Conversations, According to New Calabrio Research
- NICE Announces Strategic Alliance with Deloitte Digital to Enhance Customer Experience Workflows Through AI and Automation
- Deloitte Expands Strategic Alliance With Salesforce to Fuel Collaboration and Innovation With Agentforce
- Bigtincan Partners with Sisense to Unlock Faster Payback and AI-Driven Growth
- Nue Acquires Approvals Pro, Unlocking Faster Deal Approvals and Revenue Acceleration
- Outreach Launches AI Agents to Increase Seller Productivity Across Revenue Workflows
- Zendesk Revolutionizes Customer Experience with the Launch of Agentic AI-Powered Zendesk Resolution Platform
SalesTech Interview-of-the-Week!
One big challenge sales and marketers face is data security and privacy concerns. Increasingly, first-party data is a precious source of competitive advantage. Many Intent data providers and platforms must ingest a company’s first-party data (e.g., closed won or PII) in order to build their Intent models. This can cause real concerns about preserving the security of the first-party asset. Likewise, from a privacy perspective, the manner in which data is collected to support the many use cases for Intent data should be scrutinized given the ever evolving regulatory environment.
Top Sales and SalesTech Articles on Deal velocity, Prospecting errors, Account-based Selling and more!
- Maximizing Deal Velocity: Leveraging AI, Automation, and Intelligent Scheduling Tools to Eliminate Sales Bottlenecks in 2025
- Top Prospecting Mistakes Most Modern Sellers Still Make
- Sales Automation For Account-Based Selling: A Comprehensive and Strategic Approach
- AI-Augmented vs AI-Driven Sales: What Will Own the Sales Cycle?
MORE FROM THE SALESSTAR PODCAST BY SALESTECHSTAR
Episode 224: The Future of Al and Sales with Eilon Reshef, co-founder and Chief Product Officer at Gong
Episode 223: Retail Trends That Are Redefining The Buyer- Seller Cycle: with Sara Richter, CMO at SAP Emarsys