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SalesTech Star

Salesloft Extends Category Leadership, Expands Enterprise-Grade Capabilities

By STS News Desk on December 7, 2022

New capabilities come on the heels of being named leader in Sales Engagement by Forrester Research and two major product innovations in sales coaching and forecasting

Salesloft, provider of the leading Sales Engagement platform, announced the launch of several enterprise-grade features to ensure modern enterprises have the flexibility, control, and governance to adopt the critical sales technology needed to win more deals.

Salesloft has seen significant momentum in 2022 thanks to growing demand from revenue teams for a simplified, consolidated tech stack with intuitive and integrated workflows that help sellers produce more revenue. Today’s launch of several enterprise-grade capabilities further empowers organizations to get the most out of their time, their team, and their tech by using Salesloft. The latest features include:

  • Account-based team selling: When multiple team members across an organization work on a single account, seamless collaboration is critical. With the ability to create multiple account owners, organizations can ensure a single, shared view of each account to deliver a better selling experience for their revenue team.
  • Increased access controls: Customers with complex business requirements now have full control over the data their users have access to. With enterprise-scale data governance embedded into the platform across Cadence, Conversations, and Deals, businesses can protect sensitive revenue opportunity data, call recordings, and customer records to ensure security, compliance, and privacy standards are met. Salesloft is the first provider in the space to provide access controls across all of these solutions.
  • Robust Mobile App functionality: As the hybrid workforce evolves and more sellers return to the road, the Salesloft Mobile App upgrades now allow field sellers to execute sales activities on the go. This means field reps can engage with prospects in the moment to ensure no time-sensitive communication slips through the cracks. Salesloft’s mobile app offers the most comprehensive capabilities in Sales Engagement.

“Sales teams have adopted technology quickly, often at the expense of critical governance capabilities. This exposes companies to policy or compliance violations,” said Ellie Fields, Chief Product Officer at Salesloft. “We believe it is Salesloft’s job to provide sales teams with technology they need to sell, and to make sure that technology is governed. Especially in tight markets, our customers want to spend time selling, not managing disparate systems.”

Read More: Loftware Brings Together Over 2,100 Supply Chain and Labeling Professionals at Annual Convergence Conference

These enterprise platform enhancements come on the heels of notable momentum for Salesloft. Earlier this year, Salesloft announced two major product innovations. In April, the company announced Forecast by Salesloft, a native and fully integrated capability that helps organizations forecast with more accuracy and take action to close deals all from the same platform. Shortly after, Salesloft launched Salesloft Coaching, a first-of-its-kind coaching innovation for sales managers. Salesloft Coaching helps sales managers effectively coach their team by aggregating all the critical information they need about rep performance, including the ability to drill down to each conversation or email, right at their fingertips.

The company was also recently recognized as a Leader in the Forrester Wave™: Sales Engagement Platforms, Q3 2022, just one week after G2 named Salesloft as the #1 Enterprise Sales Engagement provider for ten quarters. The company also released the results of The Total Economic Impact™ of Salelsoft, a commissioned 2022 study conducted by Forrester Consulting on behalf of Salesloft. The study revealed enterprises that use Salesloft can expect $12 million in increased profits and cost savings over three years. Furthermore, in June 2022, Salesloft expanded into Asia Pacific to meet the growing demand for sales engagement in the region.

Read More: SalesTechStar Interview with Troy Townsend, CEO and Co-Founder at Zitcha

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