Despite the challenges caused by the 2020 pandemic, ActiveCampaign, the leader in customer experience automation (CXA), grew its customer base by over 30,000 since January based on the organization’s extraordinary commitment to customers, reaching 120,000 customers in October. Because of the popularity of the industry’s only Customer Success Commitment (CSC), ActiveCampaign is expanding its promise to celebrate its successful year.
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ActiveCampaign doubled down on its commitment to supporting customers across three pillars: value, service and trust. The creation, and follow-through, of this groundbreaking promise led to ActiveCampaign reaching $100 million in ARR this year. Since, ActiveCampaign has been able to celebrate growing to over 120,000 customers, just five months after celebrating 100,000 customers. To celebrate these milestones, ActiveCampaign enhanced its commitment to customers, reaffirming its position as the industry-leading customer promise of its kind as evidenced by its recent badge additions from G2 highlighting ActiveCampaign’s ease-of-use, relationship and more.
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“2020 was a challenging year for businesses of all sizes, but ActiveCampaign actually accelerated growth in all key areas. We attribute our success to the relentless focus we’ve maintained on our customers,” said Jason VandeBoom, founder and CEO of ActiveCampaign. “Whether moving to virtual training programs, making more flexible payment options for customers dealing with the unpredictability of 2020, or adding to the features that ensure trust and deliverability to support an increased number of customers going through digital transformation, I believe our Customer Success Commitment is a core output that highlights the ways we put customers first, and I strongly credit it for our success this year.”