San Francisco-based email management company, cloudHQ LLC, just released their latest Google Chrome extension, Email List Builder by cloudHQ. In 3 clicks, it goes through your entire Gmail account, identifies all email addresses, and neatly organizes them into a Google Sheet. For every email address found, cloudHQ provides an additional 20 profile data points associated with those email addresses to create an information-rich email list.
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A full email list builder has unlimited uses for small businesses. Among the first benefits are:
- Owning your email contact data
- Monitoring sales interactions with customers, or procurement interactions with suppliers
- Enhancing marketing effectiveness with email merge tags for email campaigns like: first name, company, job title, etc.
We asked cloudHQ’s CMO, Naomi Assaraf, what led her to take this direction. She responded:
“Did you know that a company’s ROI on a well-executed email marketing campaign can be as high as 4400%?
“You see, email marketing is a lot like a good cup of coffee—it’s not just the beans that make a difference, it’s the quality of the water that you use, too.
“I’ve heard of people buying email lists, but the quality of those lists are usually so poor because those lists have been abused by the time anyone gets it. Creating one from your own Gmail account makes a lot of sense. You already know that your email contacts are real, those people have some kind of rapport with you, and you can easily personalize it with over 20 email merge tags. It’s an easy win for any business owner.”
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