AWeber, a leading small business email marketing solution, recently announced its decision to transition to a fully remote-first workforce. Formerly based in Chalfont, Pa., AWeber’s decision to become a remote-first workplace comes amidst new realities posed by COVID-19. However, in an announcement to AWeber team members, Tom Kulzer, AWeber’s Founder and CEO, explained how the decision will benefit the company, its team, and its customers for years to come.
Read More: SalesTechStar Interview With Krischel Crawley, Vice President Of Sales At Nasuni
AWeber is Now a Remote-First Team
“Beyond the social distancing challenges and health concerns facing us today, this shift was decided with our team members’ and customers’ best interests at heart,” Kulzer said. “Our people — our team members and customers — always come first.”
Studies have shown that working remotely promotes better health and wellness. Eliminating commutes and creating greater flexibility provides a better work-life balance. In fact, a PGi study found that 80 percent of remote workers reported improved morale, and 82 percent of remote workers reported reduced stress levels.
Read More: Monetate Releases React Mobile SDK For Faster, Easier Personalization
The benefits of remote work extend to customers, as well. A recent study from Quantum Workplace found that 62 percent of employees believe working remotely positively affects engagement, and 77 percent of remote employees confirmed improved productivity.
Additionally, by eliminating geographical hiring limits, AWeber is now able to welcome new team members from all over the world to its talented team, creating a more diverse team with their own unique experiences, knowledge, and backgrounds, and promoting a greater, faster opportunity for innovation.
“Our mission has never wavered. We remain dedicated to small businesses by delivering powerfully-simple email marketing software, so they can continue living their dreams and growing their businesses,” Kulzer said. “We’re excited to propel AWeber into the future, and can’t wait to continue creating remarkable experiences for our customers and team members.”
Read More: SalesTechStar Interview With Guillaume Laporte, Co-Founder & CEO At Mindsay