MGID and Qubz have announced a strategic partnership aiming to provide enhanced advertising efficacy to MENA marketers and beyond. Armed with MGID’s innovative advertising technology and campaign optimization tools, Qubz will exclusively represent MGID in the Middle East and North Africa.
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This alliance allows Qubz and MGID to help publishers reach their monetization and audience growth goals, as well as enable advertisers to achieve both brand and performance KPIs through native advertising.
“MGID is constantly advancing its product to provide something truly valuable for online publishers and advertisers. That is why we are so interested in the MENA region, with its high demand for new digital advertising tools,” comments Ievgen Kushnir, Regional business development director for India and MENA at MGID. “This aligns perfectly with Qubz’s expertise and deep understanding of marketers in Arabic-speaking countries. I am sure that the union of our assets will increase traffic, engagement, and revenue for our advertisers and publishing partners in the region,” he adds.
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“Qubz is very excited and proud to represent MGID in the MENA Region. We strive for innovation and together with MGID, we can master the market. Technology, along with experience, will be our ingredients to maximize the potential of the region.”
MGID is a pioneer in native advertising and offering a performance-driven platform for the real-time buying, selling, and management of native ads. MGID’s global network services 850 million unique readers with 185 billion recommendations monthly.
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