SalesTrip, an expense management and travel booking software company, today announces it has raised $1.4m in seed funding. Led by Floreat Group, an independent and privately held group, investment comes in the same year the company experienced over 250% growth.
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The London-based start-up, which launched in 2019, has now raised more than $3m including from founder, Manoj Ganapathy, ex-founder of billing software company InvoiceIT, which was sold to Steelbrick and subsequently Salesforce. As company expenditure comes under increased scrutiny due to the pandemic, the company is helping a variety of businesses across the UK, Europe and US to better understand travel and expense costs in the wider context of business growth.
Key to this growth is SalesTrip’s strategic relationship with Salesforce who, at their 2019 Dreamforce event, recognised the company as one of its most innovative partners across its ecosystem of 5000. The product is built natively on Salesforce’s leading cloud enterprise platform enabling expenses and business travel to be managed against specific commercial activities such as sales meetings, customer projects and marketing campaigns.
VRP Consulting, a Salesforce Platinum Consulting company and recent customer, is using SalesTrip to automate employee expenses, using real-time data insights to understand spend against client projects and overall profitability. “Whether providing consulting, outsourcing, development services or managed services, it’s critical to understand both the costs to acquire new clients and service them,” said Will Lamb, Managing Director UKI for VRP.
Other customer wins in the last six months span multiple industries and countries with companies headquartered across six countries. This includes The Brilliant Club, a UK non-profit working with students from underrepresented groups; Vestiaire Collective, a French online marketplace selling pre-owned fashion items; and Embody, Inc, a medical device company needing to adhere to Sunshine Act compliance requirements.
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