Yext Answers Goes Global with Language Expansion

Originally launched in English, Yext's revolutionary site search product can now be used to deliver official answers in French, German, Italian and Spanish

Yext, the Search Experience Cloud company, announced the expansion of Yext Answers, the company’s revolutionary site search product, into four new languages. Businesses and organizations will now be able to deliver official answers on their websites in French, German, Italian, and Spanish.

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Just as it does in English, Yext Answers applies advanced Natural Language Processing (NLP) technology to better understand questions in order to return the most accurate, official answer. Websites powered by Yext Answers in these four new languages are able to handle not only searches with complex language-specific attributes like accents and compound verbs, but also location-based searches.

“Our mission is to help businesses and organizations worldwide deliver official answers to their customers online,” said Howard Lerman, Founder and CEO of Yext. “Launching Yext Answers in French, German, Italian, and Spanish is a critical next step in that mission, helping even more businesses around the globe deliver a world-class customer experience on their own domain, in their native language. We like to say that when the world has questions, Yext Answers, and today, that statement reaches a new level of global significance.”

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“Since previewing Yext Answers at our EXPLORE19 conference last year, we have seen an unprecedented demand in Europe,” said Wendi Sturgis, CEO of Yext Europe. “We’re excited to finally deliver Answers in four major European languages so that we can help businesses and organizations in these markets and beyond delight their customers, drive more transactions, and lower their costs.”

This launch is timely as businesses continue to adjust to the effects of the COVID-19 global pandemic, when website visits from people seeking information has increased by as much as 376% in some verticals.1 In April, Yext introduced a 90-day free trial of Answers in English to help businesses manage the large influx of customer questions, and now, European businesses can take advantage of the offer in their native languages.

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