Pipedrive, the leading CRM software, announced a redesigned user experience (UX), a major update released in conjunction with the company’s 10th anniversary this year. The new intuitive UX provides customers with faster access to all of Pipedrive’s features and scales with their needs over time. Pipedrive also announced the launch of Insights, a new platform for tracking sales data and trends, and Sales Docs, a tool in beta that can help close deals faster.
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- A dashboard that reflects user workflow
- The main menu has shifted to a sidebar in order to free up room for a new search bar, quick add button, Sales Assistant, and account settings.
- The menu, like a sales funnel, features a Leads Inbox and Deal Pipeline at the top, followed by frequently used features like email, contacts, calendar, and Insights.
- Faster search and quick add button
- Search functionality is now front and center, which is crucial for quickly finding active deals where users need to update or follow up.
- The quick add button allows users to create a new deal, activity, or contact without leaving the current screen.
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“Over its ten years, Pipedrive has evolved from a sales CRM into a revenue platform. Sales is a team sport involving different departments in a business and we connect the team together. Our goal has always been to provide our customers with powerful, yet easy to use tools that help them do their job faster and more effectively,” said Krishna Panicker, VP of Product, Pipedrive.
The new UX design, which was informed by user research and testing, is scalable, allowing customers to easily add new tools and features. “Pipedrive users now have an immediate view of the variety of features that are available to them and are able to quickly implement the products that will make the biggest impact on ROI,” Krishna Panicker continued.
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