The expansion will support Black business owners to recapture foot traffic as brick and mortar locations begin to reopen across the country
Dosh, the fastest-growing automatic cash back platform that connects thousands of brands and retailers to millions of consumers, today announced a nationwide program that will offer a free advertising campaign to Black-owned businesses trying to spur sales as they reopen their brick and mortar locations throughout 2021.
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This program builds upon what Dosh first launched for Austin-based Black-owned businesses in June of 2020 as a way to address the significant impact COVID-19 was having on the small business community in general, and Black-owned small businesses in particular. This new, nationwide program invites all Black-owned businesses to join Dosh for a free 30-day advertising campaign, which will allow them to offer customers automatic cash back on in-store purchases when using their Dosh-linked card. Dosh will waive their marketing fee and fund the cash back, usually paid by the merchant, up to $500 so there will be no cost to the merchant whatsoever and no obligation to go beyond the 30 days.
“As we look forward to our country and our small businesses fully reopening, we want to play a role in helping businesses get back on their feet and drive sales in their stores,” said Dosh CEO, Ryan Wuerch. “As a company invested in supporting small businesses and in building a more equitable system, it’s important that we’re there doing all we can to drive foot traffic to Black-owned small businesses as they reopen their storefronts.”