Loop Insights Inc. a leading data intelligence company using artificial intelligence to drive real-time insights, enhanced customer engagement and automated venue tracing for global retailers and venues, is pleased to announce a multi-year reseller agreement with TELUS in which TELUS will be selling Loop solutions directly to their national customer base as a TELUS product.
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This upgrade in the Loop – TELUS relationship from IoT Marketplace partner to procurement reseller of Loop solutions represents a significant progression in the relationship and further supports the confidence shared by the world’s biggest technology companies in Loop as a global leader in real-time data driven analytics. As a result of this new upgraded relationship Loop will enjoy significant business development benefits including:
- Direct access to the large, national network of TELUS clients
- Immediate access to the large, national TELUS sales & support team
- TELUS reputation and status as a trusted national supplier
- Accelerated sales growth with limited increase to infrastructure
- Multiple-Year commitment and long-term sales visibility
Andrew Turner, TELUS VP Strategic Operations stated: “It has been quite something to witness Loop evolve over the past couple of years as they have continued to make big strides and deliver for us. The Telus team have been extremely impressed with the high level of product innovation and data services that Loop offers to their customers as well as to the Telus clients. Telus is always looking to partner with innovative and disruptive companies, and this reseller agreement with Loop will now provide our customers with the best of both worlds, Loop solutions sold and serviced by Telus.”
Loop Insights CEO Rob Anson stated “We are incredibly proud of this new reseller agreement with TELUS and the validation it brings to Loop through their confidence to sell our solutions directly to their customers. We were honoured to be added to the TELUS IoT Marketplace in 2020 but now becoming one of the select few products to be resold as their own to their national client base is the ultimate achievement. We look forward to growing our businesses together by delivering great solutions to TELUS clients.”
TELUS is one of Canada’s largest telecommunications companies with $15.5 billion in annual revenue in 2020 and 16 million customer connections spanning wireless, data, IP, voice, television, entertainment, video, and security. Telus will provide marketing, pre-sales, and sales services for Loop products which will allow Loop to scale and grow the business much faster through a trusted partner. Telus will also provide service and support for Loop products, which will help Loop cut costs as it reduces the investments that Loop will need to make to build out a service and support infrastructure.
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Telus will be offering the full suite of Loop Products including Loop’s Data Insights and Wallet pass Engagement platforms, that offer 3 key benefits to Telus clients:
1) Interoperable Data Connectivity through proprietary technology that transforms companies from edge to cloud bridging the gap between online and offline data.
2) Real-time Insights that increase operational efficiencies leading to higher profitability.
3) Personalized Engagement that generates new line revenue, reduces customer acquisition costs, and increases ROI.
This reseller agreement with TELUS represents further validation of Loop’s reseller channel business model and adds to Loop’s growing roster of reseller and licensing partners such as NTT Data, Vend, Oracle and Shopify. Loop’s mission is to level the playing field between brick & mortar and online giants, through reseller partnerships that validate our world-leading real-time data analytics capabilities. Our success to date on both the partnership and technology fronts positions Loop extremely well to capitalize on this growing market on a global scale.
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