NoviSign and Perion Partner to Announce Integration Expanding DOOH Advertising Capabilities

NoviSign, a global leader in cloud-based digital signage, has integrated with Perion (formerly Hivestack) to enable seamless programmatic ad monetization. The new integration lets users connect their Perion accounts directly to NoviSign’s Ad Widget, combining dynamic content with targeted ads to unlock new revenue opportunities across retail, QSR, healthcare, transportation, and corporate environments.

NoviSign, a global leader in cloud-based digital signage solutions, proudly announces its latest integration with Perion, formerly known as Hivestack, a leader in advanced technology solving for the complexities of modern advertising. This powerful new collaboration enables users to connect their Perion account seamlessly with NoviSign’s Ad Widget, unlocking new revenue streams while delivering dynamic content on digital displays.

“This integration represents a significant leap forward for our customers and the DOOH Market,” said Gil Matzliah, CEO of NoviSign. “By combining Perion’s programmatic advertising network with NoviSign’s robust digital signage capabilities, businesses can now unlock new opportunities to monetize their displays while delivering meaningful and engaging content to their audiences.”

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Seamless Ad Revenue Generation

With the integration of Perion into NoviSign’s platform, businesses can transform their screens into revenue-generating assets by displaying targeted programmatic ads. The integration also allows businesses to maintain flexibility by combining ads with other engaging media, such as:

  • News tickers
  • Slideshows
  • Videos
  • Real-time updates

Key Features & Benefits

  • Effortless Setup: Connect your Perion account directly within NoviSign’s intuitive interface.
  • Dynamic Content: Display ads alongside customized content for maximum engagement.
  • Revenue Growth: Monetize underutilized screens with programmatic ad placements.
  • Cross-Platform Support: Compatible with a wide range of screens and devices.
  • Performance Analytics: Access actionable insights to optimize ad performance.

Use Cases

The integration is designed to benefit a wide range of industries, including:

  • Retail: Enhance in-store experiences with a mix of ads and promotional content.
  • Quick Service Restaurants (QSRs): Display ads alongside digital menu boards and offers.
  • Healthcare: Use waiting room screens to inform and entertain while generating ad revenue.
  • Transportation: Provide travel updates and targeted ads to passengers.
  • Corporate: Deliver internal communications and ads on office displays.

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