Integration enables sales teams to achieve higher connection rates through automated mobile data verification and enrichment
Nooks announced a strategic partnership with LeadIQ to integrate premium mobile data validation and enrichment capabilities directly within the Nooks AI Sales Assistant Platform (ASAP). This integration enables sales teams to dramatically improve their connection rates through automated mobile data verification and enrichment.
“In today’s hybrid work environment, reaching prospects on their mobile devices is more critical than ever,” said Dan Lee, CEO of Nooks. “By combining LeadIQ’s industry-leading mobile data with Nooks’ AI-powered parallel dialing capabilities, we’re helping sales teams connect with the right prospects, at the right number, fast.”
The integration leverages Nooks’ AI technology to automatically identify contacts with missing or potentially outdated mobile numbers. LeadIQ then validates these numbers against its database of verified contacts and enriches the data in real-time, ensuring sales teams always have access to the most current and accurate mobile contact information where they’re dialing.
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“Sales teams waste countless hours trying to reach prospects on incorrect numbers,” said Mei Siauw, CEO of LeadIQ. “This partnership brings together two powerful platforms to solve this critical challenge, allowing sales professionals to focus on what they do best—having meaningful conversations that drive revenue. Many of our mutual customers have already seen the value of this integration—including major enterprises with massive sales organizations.”
Key Features of the Integration:
- Automated identification of contacts needing mobile data verification;
- Real-time validation and enrichment of phone numbers;
- Standardized number formatting for optimal dialing efficiency;
- One-click workflow for existing LeadIQ customers;
- Seamless integration with Nooks’ AI Dialing Assistant.
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The integration is available immediately for all Nooks customers, with special onboarding support for teams already using LeadIQ. Sales organizations can expect to see immediate improvements in their connection rates and overall sales efficiency.
This announcement comes on the heels of significant 2024 momentum for Nooks. The company marked its fourth consecutive year of record growth in 2024, achieving 4x Annual Recurring Revenue (ARR) growth while adding hundreds of leading companies to its customer roster. This momentum attracted substantial investor interest, with Nooks securing a $22 million Series A led by Lachy Groom, followed by a $43 million Series B led by Kleiner Perkins, bringing the company’s total funding to $70 million.