The U.S.-based startup is set to roll out its innovative one-click checkout technology to Marquee Brands’ exceptional portfolio of direct-to-consumer websites starting this spring.
Fast, the world’s fastest online checkout experience, announced a partnership with Marquee Brands, bringing one-click checkout to online customers worldwide.
Headquartered in New York City, Marquee Brands manages a successful portfolio of some of the world’s most recognizable brands, including Martha Stewart, BCBGMAXAZRIA, Ben Sherman, Body Glove & Motherhood Maternity.
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Jonathan Greller, Marquee Brands, President of Digital Ventures, said of the announcement, “As technology rapidly evolves, we’ll continue to introduce best-in-class, forward-thinking companies to our portfolio’s digital ecosystem. We’ve designed our digital channels with a focus on being consumer-centric, and one-click checkout represents the ultimate convenience in a seamless experience.”
Through this partnership with Marquee Brands’ portfolio, online customers will be able to use a checkout button that completes online orders in just a few seconds with just a single click.
First-time Fast users simply enter their contact information and payment details as they normally would for their first purchase on a retailer’s site. After that, they can use Fast’s one-click checkout at any online store that uses Fast Checkout without having to enter information again.
The company’s signature one-click checkout technology has proven to reduce cart abandonment rates and increase conversion, two of the major pain points for online retailers globally.
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“Marquee Brands is home to some of the world’s most iconic brands, whose customers expect the very best at every touchpoint,” said Fast CEO and Co-Founder Domm Holland. “A frictionless checkout process is crucial for a truly outstanding customer journey. Marquee Brands has been at the forefront of implementing technology that enables customers to have the best online experience possible, and we are proud to partner with them.”
The partnership marks another milestone in Fast’s rapid expansion into the U.K. market after launching in November 2021.