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Personalization Should Bring Context to the Customer to Drive Lifetime Value

Nixplay Signage and PCCW Global to Collaborate on IoT and Digital Signage

Simon Data Raises $30 Million to Expand Data-Driven Customer Experiences in the Enterprise

CallSource Reveals New “Own-Set-Close: Phrases & Skills to Sell More Cars” at Digital Dealer 2019

LivePerson Debuts Enhanced Maven AI Capabilities to Help Brands Deliver Personalized, High-Impact Conversational Experiences

For Loyal Customers, Relevance Tops Incentives

New WBR Insights Report Finds Retailers Not Ready for Advanced Mobile Experiences

Amplitude Launches Engage, a Behavioral Targeting Solution for Automated Campaign Personalization

TrustArc Expands Privacy Platform with Enhanced Data Inventory and Mapping to Operationalize Global Compliance and Risk Management

Parks Associates: Free Trials Influence Over Half of OTT Video Service Subscriptions