Mering Uses Emotion to Build a Competitive Edge in B2B Marketing Utilizes AI Technology to Study Ad Effectiveness and Enhance Impact Read more
Engagio Announces Orchestrate, the First B2B Engagement Marketing Solution to Enable Multi-Channel Plays Across People and Accounts Read more
BrightTALK Introduces New Insights Feature To Help B2B Marketers Analyze Prospects’ Buying Intent Read more
App Annie Unites Mobile Market Data and Advertising Analytics with Acquisition of Analytics Provider Read more
Over One-Third Of B2Bs Plan to Invest In Personalised Content In 2020 Amid Extreme Pressure To Improve Digital Experience Read more
Catalina To Offer CPG Marketers, Retailers And Agencies New Targeting And Measurement Capabilities Across Television, Social Media And Programmatic Advertising Read more