Tru Optik and SpringServe Enter Agreement to Enhance Audience-Based Targeting within SpringServe’s Connected TV Management Platform Read more
AppsFlyer and MMA Survey Finds Marketers Becoming Increasingly Familiar With IDFA Protocol as 56% Anticipate Negative Impact Read more
Zeotap Lands Additional $18.5M from SignalFire’s Breakout Fund to Extend Series C to $60.5M Read more
Mediavine Launches Trellis, a WordPress Framework Geared Toward Programmatic Advertising Excellence Read more
MediaMath Integrates Merkle’s Merkury ID to Scale Cookieless Identity Management, Activation, and Attribution Read more