Tru Optik Announces Agreement with Oracle Data Cloud to Make Oracle Audience Data Available to OTT/CTV Advertisers Read more
Demandbase Announces Collaboration with Marketo to Enhance Account-Based Marketing Campaigns Customers able to combine individual and account level data for cross-channel campaigns Read more
New Report: Advertiser Perceptions’ Latest Study Reveals 200+ Brand Marketers’ First-Party Data Use Goals and Significant Data-Confidence Divide Read more
Adomni Launches First-of-its-Kind Platform Providing Audience Analytics for Digital Out-Of-Home Advertisers Read more
STUDY: Option Overload Prevents 46% of Digital Shoppers from Purchasing, Despite Daily Research Read more