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From Content Consumption to Getting on the Short List, What Tech Marketers Need to Know

SalesTech Interview with Fred Studer, CMO at FinancialForce, a Salesforce Partner

Account-Based Marketing vs. Inbound Approach: 7 Differences to Keep in Mind

Price f(X) Raises €25 Million in Series-B Funding Round Co-Led by Digital+ Partners and Bain & Company

Planview Acquires Innovation Management Software Provider Spigit

#5FutureStates of Content are Here: SDL’s 2018 Content Predictions Come to Fruition

Brand Safety Institute Names Two Dozen Industry Leaders to Help Design Brand Safety Curriculum

Mobify and Sitecore Partner to Help Brands Win Customers Through Enhanced Mobile Web Experiences

Aviso Achieves Record-High Accuracy Rates for AI-Powered Sales Predictions

Merkle Announces Automated Bidding Solution for Amazon Sponsored Brand Ads