ECS5, a cloud-based retail software solution from ECS Global Inc., allows retail stores to integrate and manage their print and digital signage in one solution.
Retail stores typically use a combination of print and digital signage to communicate with their customers regarding pricing and special promotions. While most stores handle their own print signage in-house, their digital signage is managed separately, typically by a third-party vendor. Managing each type of signage separately increases the risk of inefficiencies and inaccurate communication. ECS5, the cloud-based retail software solution from ECS Global Inc., integrates the management of print and digital signage into one solution.
Print signage and shelf tags have always been a staple of customer communications in retail stores and many stores are incorporating digital signage as well. Stores can use the management tools within ECS5 to design and print paper signage and shelf tags and importantly, the same tools can be used to design and implement digital signage and electronic shelf tags, from one design suite.
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ECS5 also uses inventory and planogram data to ensure accurate signage and helps cut down on waste by only printing the signage and shelf tags needed. This system saves retail stores time and money by removing inefficiencies and human error and reducing the time it takes to design, update, and print signage.
Retail stores that work with a third-party for digital signage and displays must often use the systems of the vendor and are limited to the specific capabilities of that vendor. ECS5 eliminates the need to work with a single digital signage provider as stores can manage and implement their own digital signage or integrate the capabilities of multiple digital signage vendors to be managed from one place. This saves retail stores from being stuck in a technology cul-de-sac, with all their investment in one place, and it also helps them to diversify their messaging.
Using ECS5 to manage digital and print forms of communication will ensure accurate and up to date communications while eliminating inefficiencies which saves time and money.
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