Smart Communications, the only provider of a cloud-based, next-generation customer communications management platform, announces it has been identified as a Leader by analyst firm Aragon Research in its new report: The Aragon Research Tech Spectrum for Workflow and Content Automation (WCA), 2020.
WCA platforms are key to digital transformation, enabling enterprises to shorten the time to revenue, reducing manual work and errors. Aragon predicts that “65 percent of enterprises will have re-architected their document processes with a focus on automated document creation and routing by the end of 2020.”
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The report evaluated 12 technology vendors, and Leaders were identified as vendors that help to drive the market and have a vision for the future, with comprehensive strategies, products and services that align with industry direction and market demand, and effectively perform against that strategic backdrop.
Aragon noted Smart Communications for its “journey-based document creation workflow” and “content automation” and also highlighted the combined solution made possible via the company’s acquisition of Intelledox in July 2019. In 2018, Aragon identified Intelledox for its innovation in the emerging WCA market: “We expect others to follow suit with the Workflow and Content Automation journey approach that Intelledox has pioneered,” said Jim Lundy, founder and CEO of Aragon Research.
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“By acquiring Intelledox last year we created a unique solution that empowers enterprises to deliver the smartest, most interactive communications possible throughout the entire customer lifecycle and to do so in a way that also helps them become more efficient internally,” said James Brown, CEO of Smart Communications. “We believe this report is key validation of this strategy and how important an approach like ours is for companies that are transforming to embrace a digital-first, customer-driven future.”
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