Baker Communications Named A Leader in 2020 Sales Training And Services Report By Independent Research Firm

Baker Communications’ sales skills and methodology training helps organizations all over the world improve their sales effectiveness and performance.

Powered by the proven, industry-leading data-driven sales enablement methodology, Baker Communications’ sales skills and methodology training helps organizations all over the world improve their sales effectiveness and performance.

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We are thrilled to be named a leader in this Wave evaluation, that in our opinion, validates what our customers have been saying about our methodology, training and coaching”

— Walter Rogers

The Forrester Wave™: Sales Training And Services, Q1 2020 report evaluates the nine most significant providers across 28-criterion. The Forrester report shows how each provider measures up and helps B2B sales leaders select the right one for their needs.

In this report, Forrester listed three key differentiators that separated most of the suppliers: Buyer-Centric Methodologies, Modern Delivery Formats, and a Clear Vision for the Future. They went on to say that traditional sales training is largely out of sync with modern buying, selling, and learning scenarios, so B2B marketing and sales leaders need providers that focus on these three key differentiators.

“We are thrilled to be named a leader in this Wave evaluation, that, in our opinion, validates what our customers have been saying about our methodology, training and coaching,” said Walter Rogers, CEO of Baker Communications. “Our customer outcome-based training and performance solutions have helped our clients focus on their most critical skill gaps by using a data-driven approach to identify individual and team opportunities for improvement. This enables a shorter time to peak performance and provides the critical skills for winning deals in a highly competitive marketplace.”

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2020 Sales TrainingBaker CommunicationsIndependent Research FirmLeaderNewssales trainingsalestechServices Reportskills and methodology training
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