Gerry Praysman is director of account development at Brainshark, a leader in sales enablement and readiness solutions. Brainshark equips businesses with the training, coaching and content needed to prepare salespeople when, where and how they work. For more information on how chief sales officers and other sales leaders can find and keep optimal sales talent, see this special report from Brainshark: “How CSOs Can Win the War for Sales Talent in 2019.”