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SalesTech Star

Digital River and Avalara Team Up for a Tax Management Solution to Simplify Global Ecommerce

By STS News Desk on August 24, 2021

New partnership eliminates the complexity of international taxes by providing a complete end-to-end solution

Digital River, an experienced global commerce enabler for established and fast-growing brands,  announced it is teaming up with Avalara, a leading provider of cloud-based tax compliance automation for businesses of all sizes. The partnership brings together two respected brands in ecommerce to create a complete global tax management solution to eliminate the complexity of international taxes, as well as further simplify and accelerate cross-border ecommerce expansion.

Read More: SalesTechStar Interview with Debra Squyres, Chief Customer Officer at HackerRank

“Retailers and consumers alike are conducting more business online than ever before, which has created increased demand for cross-border commerce”

By combining Digital River’s experienced tax professionals and APIs with Avalara’s world-class tax automation technology, brands gain a complete end-to-end solution enabling them to scale globally without worrying about the complex tax liabilities and regulations of each local and regional market.

“Retailers and consumers alike are conducting more business online than ever before, which has created increased demand for cross-border commerce,” said Craig Reed, GM of cross-border at Avalara. “This partnership equips global sellers with critical cross-border ecommerce capabilities such as duties and taxes calculation, Harmonized System code classification, restrictions, payments, fraud protection, and order management to reduce friction for the cross-border customer experience.”

Read More: BeeCruise Releases U.S. Shopify Seller-Focused App “BEEYOND,” Allowing Online Store…

Through this partnership, Digital River and Avalara provide a better customer experience by providing more accurate landed cost information to the shopper. Avalara calculates and applies taxes and item classification codes, while Digital River’s Global Seller Services interfaces with global logistics providers and manages the back-office functions including registrations, tax filings, remittance, audits, compliance, and exemption certificates. Together, Digital River and Avalara empower brands to enter new global markets quickly and confidently by protecting them from costly penalties that can result from non-compliance.

“Global commerce comes with layers of regulation that vary not only by region and country, but also at the local level,” said Adam Coyle, CEO at Digital River. “This partnership provides a simple and cost-efficient solution that enables global brands to focus on the customer journey while knowing the critical parts of the back-office experience are being expertly handled by a trusted partner that has the expertise to navigate the complexities of global ecommerce.”

Write in to psen@itechseries.com to learn more about our exclusive editorial packages and programs.

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