buyer expectations

Knowing What Customers Need Before They Do: Why Guided Selling Is Essential to Sales Enablement

Mert Yentur Nov 30, 2021

B2B sales teams have been under extraordinary pressure. Remote workplaces, virtual channels, and foundational changes in the buyer’s journey have required sales organizations to pivot,…
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Guest Authors

Three Key Trends Will Shape Sales And Revenue Operations Leaders’ Priorities In 2022

Steve Silver Nov 22, 2021

B2B sales organizations face major headwinds as the purchasing process grows more complex and buyer expectations for a seamless, connected experience increase. According to Forrester…
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Guest Authors

B2B Virtual Marketing Strategies: The Sales Meetings, Conferences and Content Strategies that are…

David Fletcher Jul 29, 2021

After more than a year of remote engagement, it appears that buyer behaviors and expectations have shifted dramatically and permanently in favor of digital interactions, information and…
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Staff Writers

What Should you Keep in Mind When Revisiting your Salestech Stack in 2021?

Paroma Sen Nov 12, 2020

If you are revisiting your sales technologies to create deeper business impact in 2021, what are the top factors to keep in mind? Companies worldwide have accelerated the pace of their…
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