ParkMobile Mobility Study Shows COVID-19 Will Have a Significant Impact on Consumer Behavior
Survey results indicate changing outlooks about where people will go and how they will get there
ParkMobile, the leading provider of smart parking and mobility solutions, released a new research study showing the impact of COVID-19 on consumer behavior. The survey, conducted with over 2,000 ParkMobile users in the month of May, reveals that people plan to make significant lifestyle changes as a result of COVID-19 over the next two years, including less travel, less commuting, and attending fewer events. Additionally, people plan to use mass transit and ride sharing less often and use their personal vehicles more often.
The complete survey results are posted on the ParkMobile website at parkmobile.io/covid. Below are some key highlights.
- People say they will work about 50% fewer hours in an office environment
- 29% of respondents expect to use their personal vehicles more often
- 46% of respondents will take public transportation less often and 29% of respondents expect to use ride sharing options less often
- Over 40% of respondents plan to attend fewer concerts, sporting events and other large gatherings
- 30% expect to do less personal travel and 34% expect to do less business travel
Additionally, survey respondents expect to increase usage of contactless payment options, allowing them to pay without needing to hand someone cash, a credit card, or touch physical payment hardware. According to the survey, 40% expect to increase their use of contactless payment options in the coming year, while only 4% expect that use to decrease.
“It is clear that COVID-19 is creating a ‘new normal’ for people everywhere,” says Jon Ziglar, CEO of ParkMobile. “This study shows that people are being extra cautious when it comes to the places they are going, how they are getting there, and the way they are making payments. These behavior shifts will most likely continue until there is a vaccine.”