The Brand Safety Summit Series Launches Global Live Virtual Meetings That Continue to Educate and Inform Growing Community
The added virtual offering delivers a new opportunity for leaders of this burgeoning community committed to digital Brand Safety to express their solidarity and continue to drive solutions to brand safety risks.
The global Brand Safety Summit Series, produced by The 614 Group, announced that it will add a virtual dimension to its 2020 lineup of events, with live, in-person activations to follow in Singapore, London, and New York City, in an appropriate time frame later this year when the present health crisis permits. This new addition of Live Virtual Summits will enable the global community of brand safety leaders to continue learning, interacting, and educating from home with an eye toward more in-person events in the future.
“The present pandemic demands that we adapt how we meet — but it doesn’t diminish why we meet,” said Rob Rasko, CEO of The 614 Group and President of the Brand Safety Series. “This new strategy allows the ever-growing, ever-more global community of digital executives committed to brand safety solutions to come together. I am truly humbled by the support and trust we have been given. It emphasizes the community’s attention to driving awareness and sharing solutions around them, which remain as important as ever, for brands, publishers, tech companies, and consumers.”
Each event in the Brand Safety Series serves as a platform for discussions on the implications of brand safety in local markets that then ladder up to the concerns and solutions of the global community that the Series draws together.
Read More: 7 SalesTech Tools To Fall In Love With!
“The safety of our community is a top priority,” said Amanda Forgione, VP, Marketing, The 614 Group. “All of our event partners agreed that it made sense to shift our annual lineup of Brand Safety Series events to a virtual format for the time being. We look forward to working with our partners to bring our community together in this new, virtual format as a way to learn and stay connected.”