SalesTechStar’s Sales Technology Highlights of The Week: Featuring Sendoso, Dealhub, Pipedrive and more!

What can sales teams do to ensure that their direct mail efforts help achieve their sales goals? And how can B2B sales people work in better alignment with their marketing counterparts to enable a better account-based marketing experience? Catch the latest tips and best practices in this week’s salestech highlight:

SalesTech Quote-of-the-Week!

Sales and marketing channels are moving towards products with interactive aspects of them whether that be learning about interesting missions, sustainable practices, charities, or actual activity based sends like planting seeds or crafting.

Andrea (Turnlund) Sellas, Sr. Specialist Marketplace Partnerships at Sendoso

Top SalesTech News of the Week: 29th May to 02nd June

SalesTech QnA with the Expert

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There are several layers to the impact of AI and we’re seeing it play out in different ways as the range of options increases and people and organizations move quickly to adopt it. First, we’re seeing that virtually everyone is looking for ways to incorporate AI into their go-to-market motion as they realize the benefits it can have to improving those legacy workflows. Teams are looking to embrace these productivity gains aggressively using AI. –Matt Millen, Co-Founder & President at

Top Sales and SalesTech Articles on Conversational AI, Product Qualified Leads, Live Commerce and more:


BONUS READ! Jon Miller, CMO at Demandbase takes the hot seat in this session to share some interesting ABX fundamentals and best practices for 2023 and beyond.

Missed The Latest Episode of The SalesStar Podcast? Have a quick listen here!

Episode 168: AI and its Impact on Marketing and Sales with Marco Lagi, Vice President, Artificial Intelligence at Intentsify

Episode 167: Precision Based Marketing Tips – with Carter Lassy, Chief Product Officer at Terminus

Episode 166: Renewed Sales-Marketing Alignment Tips: with Melton Littlepage, CMO at Outreach

Advanced Call Center IntegrationsAuto IndustryB2B Marketplace GrowthcharitiesConsensusconversational AICPQ platformDealHubDemo AutomationFolloze PlusHubSpot Sales Hub CRMinteresting missionsLive CommercePipedrivePipeline GoalsProduct Qualified LeadsProductivitysales and marketing channelsSales communicationSales Engagement Best PracticesSalesLoftSendososubscription managementsustainable practicesWeekly highlights